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Bru Coffee and Gelato Franchise

Initial Franchise Fee£20,000
Number of units 4
Investment Level £100,001 ~ £200,000
Franchising Since2017
Royalty Fee6% net sales 2% marketing



Bru is a new wave in coffee shop culture serving the multi-billion pound food and coffee market through an ever-expanding range of drinks and tasty treats to satisfy a multitude of customer cravings within our signature interiors.

Whether it’s an early morning coffee, lunch time sandwich or late night treat, Bru has it covered.

From handcrafted sandwiches bagels and freshly made toasties to waffles, sundaes, cakes and cookie dough.

Our espresso-based coffees are made with the highest quality 100% Arabica beans.

Bru’s thirst-quenching cold drinks include refreshers made with our very own range of sorbet flavours and milkshakes made from our authentic, hand-made Bru Italian gelato.


We offer the unique opportunity to run an independent feel coffee shop with the wider backing of the Bru franchise network, its infrastructure, support and supply chain.

From the moment you take up a Bru franchise opportunity we combine our operational expertise with your local knowledge to bring your Bru to life. From feasibility studies and business planning to serving your first coffee on opening day and beyond.

The Bru franchise package includes:


  • Licensed use of the Bru’s intellectual property.
  • Assistance in finding your first Bru site and its associated feasibility study.
  • A personalised, thorough business plan.
  • Support throughout the build and fit out stages of your Bru store.
  • Recruitment support and extensive pre-launch training.
  • Launch and post launch support.
  • Access to Bru’s state of the art technology, software and app.
  • Dedicated marketing campaigns.
  • Support from Bru’s manufacturing facilities and supply chain.


Creating a unique, comfortable and familiar environment for our customers is a core element of Bru’s success. The setup cost of a Bru store will vary depending on its size, shape and condition upon acquisition. Once a site has been identified, we create an in depth business plan with precise setup costs.


Our brand royalty fee is 6% of net turnover and a marketing contribution of 2% of net turnover. Bru franchise opportunities provide one of the one best ROI models on the market. Our unique, proven franchising model provides access to a wide range of funding options.


Join us for a Bru discovery day at our flagship Leicester store, located minutes from the train station.  Experience our team, products and experience first-hand.


Bru Franchise Discovery Days:

·         Guided tour with the Bru team

·         Full product overview and experience from bean to cup

·         Taste our tantalising menu and seasonal specials

·         Meet Bru customers and learn why they #loveBru

·         Overview of Bru infrastructure, systems and support

·         Overview of finance options and territories



Bru franchise has developed a strong and loyal customer base and is expected to expand rapidly over the coming years. Bru currently serves communities in four UK cities, Leicester, Walthamstow, Harrow and Cardiff. On a journey to share our success nationwide through opening 30 new stores in the next three years, Bru are looking for franchise partners to join us on this journey.

Speak with our franchising team to reserve available territories.




Our combination of serving a wide variety of exceptional products by friendly Bru trained staff, within our signature interiors and environment keep customers coming back again and again.

Don’t just take our word for it, hear it from them:

“Wide range of coffee and gelato to choose from. Opens late until 11.00pm, so is great when out with friends in the evening. A really nice atmosphere and a great place to relax. Excellent service and friendly staff. Highly recommend.” - ABI2492, tripadvisor

“Absolutely fab. I always come here with my mum for a catch-up over hot drinks and cheesecake! The interior is beautiful, lovely decor on the walls and ceiling, the staff are always helpful and easy to talk to. Always busy, as it's clearly a universal favourite!” - Laura P, tripadvisor

Hit request free info to get in touch with Bru directly!


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