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Expertise Homecare Limited

Royalty Fee 6%


Expertise Homecare is a new franchise company that provides you with the opportunity of delivering the future of home care, today.

The Company

We are passionate about improving the standard of care and support delivered to people living in their own homes when it matters most.

That is why we have developed the most comprehensive and up-to-date franchise model and support package available.

This model is built on our four core principles, which form the basis of our plans to revolutionise the UK and international home care sectors. These are:

Trust        Transparency        Quality        Support

We have combined innovative technology, processes and systems with existing best practice to produce an industry-leading care service which will consistently outperform peers across all focus areas.


The Sector

The UK’s population is growing and ageing. There are now nearly 14.7 million people in the UK aged 60 and above – creating a care industry worth more than £8 billion. By 2030, the number of over 60s is expected to pass the 20 million mark. This alone demonstrates the increase in long term demand for homecare services.

Equally as important is the shift towards care at home. A report by the Care Quality Commission states “the social care market has seen a trend in recent years towards services that enable people to continue living in their own homes and communities”. This change has cut the requirement for residential care homes and increased demand for home care.

The home care sector provides franchisees with a stable and recession-resilient opportunity to develop a profitable business and also deliver valuable services to their local community. 


The Opportunity

The UK home care industry represents an excellent business opportunity. It needs advanced and integrated solutions to meet a rapid growth in service demand.

Our revolutionary franchise model will transform the home care experience for both our customers and their families, quickly becoming a sought after local service.

Here’s four ways in which we will help you deliver the highest quality home care service available:

Trust – through customer feedback collected by independent review service Reevoo, potential customers will be able to gain an accurate and trustworthy assessment of the range of services and the high standards of care you provide, allowing them to make an informed care choice.

Transparency - through our innovative software system, you will automatically send family members real-time email notifications of all completed actions, letting them know that a meal has been eaten or medication has been given. This quickly gives family members much-needed peace of mind, building respect and reassurance.

Quality – we have designed and built a bespoke, turn-key system that makes paper care plans, out of date records and incessant filing a thing of the past.

Support – we will provide you with a comprehensive range of support services, products and training systems to help you build a successful business. We have simplified the business start up process, allowing you to focus your time on driving your franchise forward. From payroll and marketing plans to telephone packages and supply chain selection, we have removed the hassle and cut the costs.

As an Expertise Homecare franchisee, you have the opportunity to own and run a prosperous home care business backed by a strong brand and comprehensive support.

We will work closely with you to deliver an excellent service which drives much-needed industry innovation and generates an excellent return on investment.


The Managers

Expertise Homecare is owned and operated by care sector specialists Harriet Smith and Natalie Richards. Both have extensive experience in the private and public care sectors and have united their knowledge and capabilities to create the Expertise Homecare model and brand.



The Next Step

To find out more about becoming an Expertise Homecare franchisee, join us for a Discovery Day. These regional events provide a full insight into how we work and the territories available. Please click on the link to the right request further information.